Last Updated: April 20, 2026
At Vily Box, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our website and services. By using Vily Box, you consent to the practices described in this policy.
1. Information We Collect
1.1 Information You Provide to Us
We collect information you voluntarily provide when you:
- Create an account (username, email address, password)
- Complete your profile (display name, avatar, bio, phone number)
- Make purchases or add funds to your wallet
- Submit sponsored posts or advertisements
- Contact our support team
- Participate in surveys or promotions
- Post comments or interact with content
1.2 Information We Collect Automatically
When you use Vily Box, we automatically collect certain information, including:
- Usage Data: Pages visited, content viewed, downloads, searches, time spent on site
- Device Information: Device type, operating system, browser type, IP address
- Location Data: Country-level location based on IP address (for currency and content localization)
- Log Data: Access times, referring URLs, error logs
- Cookie Data: As described in our Cookie Policy
1.3 Information from Third Parties
We may receive information about you from:
- Social login providers (Google, Facebook, etc.) when you sign in with those services
- Payment processors confirming transaction status
- Advertising partners providing campaign performance data
2. How We Use Your Information
We use your information for the following purposes:
2.1 Service Provision
- Create and manage your account
- Process transactions and manage your wallet
- Provide access to downloads and premium content
- Deliver personalized content based on your interests
- Display relevant advertisements
- Send service-related notifications
2.2 Communication
- Respond to your inquiries and support requests
- Send administrative messages about your account
- Send welcome emails and onboarding information
- Notify you about membership renewals and expirations
- Send marketing communications (with your consent)
2.3 Personalization
- Remember your preferences and settings
- Customize your “For You” feed based on followed categories
- Show content relevant to your interests
- Provide personalized recommendations
2.4 Analytics and Improvement
- Analyze usage patterns and trends
- Monitor and improve website performance
- Detect and prevent fraud and abuse
- Develop new features and services
- Conduct research and analysis
2.5 Advertising
- Display relevant advertisements
- Track ad impressions and clicks for billing
- Prevent showing the same ad repeatedly
- Measure advertising campaign effectiveness
2.6 Legal Compliance
- Comply with applicable laws and regulations
- Respond to legal requests and court orders
- Enforce our Terms of Service
- Protect our rights and property
3. How We Share Your Information
We do not sell your personal information to third parties. We may share your information in the following circumstances:
3.1 With Your Consent
We share information when you explicitly authorize us to do so.
3.2 Service Providers
We work with trusted third-party service providers who assist us with:
- Payment processing (PayPal, Palmpay)
- Email delivery
- Analytics and performance monitoring
- Customer support tools
- Hosting and infrastructure
These providers have access only to information necessary to perform their functions and are contractually obligated to protect your data.
3.3 Advertising Partners
We share aggregated, non-personal information with advertisers, such as:
- Total impressions and clicks for their ads
- Demographic information about ad viewers (age range, country)
- Performance metrics and campaign analytics
We do not share individual user data with advertisers without your consent.
3.4 Legal Requirements
We may disclose your information if required to do so by law or in response to:
- Valid legal requests from government authorities
- Court orders or subpoenas
- Investigation of potential violations of our Terms of Service
- Protection of our rights, property, or safety, or that of our users or the public
3.5 Business Transfers
If Vily Box is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you before your information becomes subject to a different privacy policy.
4. Data Retention
We retain your personal information for as long as necessary to:
- Provide you with our services
- Comply with legal obligations
- Resolve disputes
- Enforce our agreements
When you delete your account, we will delete or anonymize your personal information within 30 days, except for information we are required to retain by law or for legitimate business purposes (such as transaction records for accounting).
5. Your Rights and Choices
Depending on your location, you may have certain rights regarding your personal information:
5.1 Access and Correction
You can access and update most of your personal information through your account settings. You have the right to:
- View the personal information we hold about you
- Request correction of inaccurate or incomplete information
- Update your profile and preferences at any time
5.2 Data Portability
You may request a copy of your personal data in a structured, machine-readable format. Contact us to request your data export.
5.3 Deletion
You may request deletion of your account and associated personal information. To delete your account:
- Go to Account Settings → Delete Account
- Or contact us at privacy@vily.com.ng
Upon deletion, we will remove your personal information except as required for legal or legitimate business purposes.
5.4 Marketing Communications
You can opt out of marketing emails by:
- Clicking the “Unsubscribe” link in any marketing email
- Updating your notification preferences in account settings
Even if you opt out of marketing, we will still send you service-related communications (account notifications, purchase receipts, etc.).
5.5 Cookie Preferences
You can manage cookie preferences through:
- Your browser settings
- Our cookie consent banner (where applicable)
- The settings within our app menu
See our Cookie Policy for more details.
6. Children’s Privacy
Vily Box is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately so we can remove it.
Users between 13 and 18 years of age must have parental or guardian consent to use our services.
7. Data Security
We implement appropriate technical and organizational measures to protect your personal information, including:
- Encryption of data in transit using SSL/TLS
- Secure password hashing
- Regular security audits and vulnerability scanning
- Access controls and authentication requirements
- Monitoring for suspicious activity
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
8. International Data Transfers
Vily Box is based in Nigeria. If you access our services from outside Nigeria, your information may be transferred to and processed in Nigeria. By using our services, you consent to this transfer.
We take appropriate measures to ensure your data receives an adequate level of protection regardless of where it is processed.
9. Third-Party Links and Services
Our website may contain links to third-party websites and services. This Privacy Policy does not apply to those third parties. We encourage you to review the privacy policies of any third-party sites you visit.
When you use social login (Google, Facebook, etc.), those platforms may collect information about you according to their own privacy policies. We recommend reviewing their policies before using social login.
10. Do Not Track Signals
Some browsers offer a “Do Not Track” (DNT) feature. Vily Box does not currently respond to DNT signals. However, you can manage cookie preferences through your browser settings as described in our Cookie Policy.
11. California Privacy Rights
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including:
- The right to know what personal information we collect, use, and disclose
- The right to request deletion of your personal information
- The right to opt out of the sale of personal information (we do not sell personal information)
- The right to non-discrimination for exercising your privacy rights
To exercise these rights, please contact us at privacy@vily.com.ng.
12. European Privacy Rights
If you are located in the European Economic Area (EEA) or the United Kingdom, you have the following rights under the General Data Protection Regulation (GDPR):
- Right to Access: Request a copy of your personal data
- Right to Rectification: Correct inaccurate or incomplete data
- Right to Erasure: Request deletion of your personal data
- Right to Restrict Processing: Limit how we use your data
- Right to Data Portability: Receive your data in a portable format
- Right to Object: Object to processing based on legitimate interests
- Right to Withdraw Consent: Withdraw consent where processing is based on consent
Our legal bases for processing your data include:
- Contract: To provide our services as agreed
- Consent: For marketing and certain cookies
- Legitimate Interests: For analytics, security, and service improvement
- Legal Obligation: To comply with applicable laws
To exercise your GDPR rights, contact us at privacy@vily.com.ng. You also have the right to lodge a complaint with your local data protection authority.
13. Nigerian Data Protection
Vily Box complies with the Nigeria Data Protection Regulation (NDPR). As a Nigerian user, you have the right to:
- Be informed about how your data is used
- Access your personal data
- Request correction or deletion of your data
- Object to processing of your data
- Withdraw consent at any time
- Lodge a complaint with the National Information Technology Development Agency (NITDA)
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. We will notify you of significant changes by:
- Posting a notice on our website
- Sending an email to your registered email address
- Updating the “Last Updated” date at the top of this policy
Your continued use of Vily Box after any changes constitutes acceptance of the updated Privacy Policy.
15. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
Email: privacy@vily.com.ng
WhatsApp: +234 902 457 9926
Address: Lagos, Nigeria
Contact Page: https://vily.com.ng/contact
Data Protection Officer: dpo@vily.com.ng
By using Vily Box, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and use of your information as described herein.
